Semantic Website Wins is our new series of website optimisation guides for marketing professionals. We want to help you to make the most of the strange times we are in at the moment.
Let’s take a step back and check through all the quick wins that can get missed. Power through our checklists to level-up your website, and start thinking mobile-first with our tips and advice.
Tech basics for marketers
“I’m not very technical” is a phrase we often hear. Why not take an hour or so and let us explain the areas that you need to know about so that it’ll help you ask the right questions with new projects or in pitches… it might not be fun, but getting the infrastructure wrong has a big impact!
Selling your value proposition online
Now that we’ve covered off the basics it’s time to make your offering shine online. Whether you run an attraction, health spa, sports team or something else, use our tips to help bring it to life online in a way that resonates with your customers.
Everyone has heard of SEO, but few people are familiar with CRO. That’s Conversion Rate Optimisation. If you’re not doing yet, then use our mini guides for some tips on how to get started.