Test, don’t guess

Now it’s time to start looking at how we might go about optimising your user journey(s). This is called Conversion Rate Optimisation (CRO). Data drives decisions at Semantic, and it’s our mission to show you that it can transform your site too.

You don’t have to be a multi-billion dollar company to reap the rewards of a well thought-out CRO plan.

In this guide:

  • What’s CRO?
  • Data gathering
  • Split testing your ideas
  • Analysing the results

Download here


Finished with this guide?

Don't forget to check out the other Semantic Website Wins miniguides.