As Digital Partners our aim is to grow businesses online, so we work with you to create best-practice customer booking journeys. This include mapping out the journey, including upsells and making the order processing as efficient for your team as possible.
Maximising revenue online
Online booking is vital to many businesses online. There are some fundamental areas to get right:
- Capturing enough data, but no more
- GDPR-compliant processing and storage
- Efficient processing for the team
- Slick payment journey for users
- Ability to test and learn within the booking journey
The last point is particularly important. The closer you get to the money, the bigger the potential impact from a split test.
We are lucky to be able to drive this process with some of our clients, so we have a good idea as to what works online and where to begin the testing.