LOOP + The Loch Ness Experience
The Loch Ness Centre in the Scottish Highlands brings the legend of the world's most famous loch to life through immersive experiences, tours and events.
The legend of Loch Ness draws visitors from across the world to a remote corner of the Scottish Highlands. For the team at The Loch Ness Experience, that global pull creates a specific challenge - a website that has to perform reliably for an international audience while remaining simple enough for a local team to manage day to day without outside help.
The previous site looked the part but put too much friction between the team and their own content. Simple updates needed developer involvement, seasonal changes took longer than they should, and the gap between what the team wanted to communicate and what actually made it onto the site was wider than it needed to be.
LOOP closed that gap - giving the Highland team full control of their content while delivering a site that captures the unique essence of the brand, alongside a centralise Continuum Attractions rollout.
Read the full Continuum Attractions case study.
