LOOP + Spinnaker Tower
Spinnaker Tower stands 170 metres above Portsmouth Harbour and is one of the most recognisable structures on the South Coast.
Spinnaker Tower is a landmark that offers far more than a view, but the previous website was not doing enough to communicate that.
With multiple experience types, a private hire offer, events programme and a striking physical presence to bring to life online, the team needed a site that was engaging and aligned with the new branding.
As part of the Continuum LOOP deployment, they got exactly that, with a site that brings their unique value proposition to life, whilst building in centralised best practices and initiatives from across the group.
Read the full Continuum Attractions case study.