16 November 2006
I've just got back from Liverpool on a trip to see all our friends at www.blueplanetaquarium.com. Good folks, good fun and another great client to be working with.It's a ten hour round trip so on the road I've been listening to Seth Godin's new book, "Small is the new big". It's an easy 'read', a collection of short pieces he has written over the last few years... including the eponymous blog post that I mentioned earlier in the year... the one that kind of explains why Semantic works.
Of course it is interesting and provocative... and of course it makes me feel like a beginner, even after doing this for a decade. But most of all it makes me feel excited to work right here, at Semantic. But here's the thing. I think a book like this might make you excited too, wherever you work.
Posted by Nick Warren at 6:23 PM
