18 April 2006
We've been saying for a while that the only things that really read web pages are Search Engines... user's certainly don't... they scan for links, sub-heads, bullets etc... then if you are lucky they'll read a little when they find what they are looking for.For us this is gut feel but there are guys out there who spend their time doing the science. Here is some fascinating info from Jacob Nielson about the F-Shaped Pattern For Reading Web Content.
Posted by Nick Warren at 9:27 AM
